First Ever Canvas Cards Create a One of a Kind Collecting Experience
Carlsbad, CA – (October 26, 2007) – People collect sports cards and memorabilia because it ties so dearly to a memory of a moment in the sports that transcends the game. 2007 Upper Deck Masterpiece Baseball accomplishes that in a way that has never been done before.
Upper Deck commissioned artists to paint ninety of the greatest moments in Baseball for this very unique set. From there, the images were transferred to cards on a canvas paper unlike any other set ever created before. Oversized 8x10 samples of these cards have been receiving accolades from collectors and hobby shops alike. When the product arrives on October 31st, fans will have their first opportunity to make these ninety great moments a permanent fixture in their collections.
“We are always looking to do something different,” said Jason Masherah, Upper Deck Baseball Brand Manager. “While using the canvas was more costly, it really was something never done before and the cards came out looking amazing. From the images used, to the framing on the cards, it’s just a really great set that we know Baseball fans will really appreciate. It’s the type of set you can really see fathers going through with their sons to share these amazing moments with them.”
Boxes of 2007 Upper Deck Masterpiece Baseball will also include a unique 5x7 card where some versions will actually be autographed. Additionally, there will be one of one prize cards randomly inserted into packs for the original paintings used in set.
Besides the overall beauty of the cards, there will be plenty of value in each box. Every eighteen pack box will yield three Captured on Canvas memorabilia cards and one autograph card on average. All of the autographs in the set, including the 5x7 cards will be signed on card which is something most collectors seem to appreciate. For additional chase, unique wood framed, one of one printing plate cards have been added to the set as well.
The set releases at a perfect time during the 2007 World Series as many of the key players will be autographing cards in the set as well. For Boston, collectors can look to find autographs of David Ortiz, Jonathan Papelbon, Wade Boggs and Upper Deck exclusive spokesman Daisuke Matsuzaka. For Colorado, collectors can look to find autographs of Jeff Baker and the next Rocky Mountain Legend, Troy Tulowitzki. 2007 Upper Deck Masterpiece Baseball has a suggested retail price of $6.99 per four card pack.
CONTENT HIGHLIGHTS:
o The entire base set features artists’ paintings found only in UD Masterpieces!
o Every card is printed on canvas-like paper!
o Pull an average of 3 memorabilia cards and 1 on-card signature from every box!
o Look for an average of 7 framed painting parallel cards per box – including 2 numbered to 99 or less!
o Collect 5 x 7 Framed Painting Cards (including autographed versions) – inserted 1:box on average!
o Includes 1-of-1 redemption cards for the original paintings featured in the base set!
PRODUCT BREAKDOWN:
Signature & Memorabilia Cards
· Stroke of Genius Signatures – inserted 1:18 packs on average!
· Stroke of Genius Signatures Parallel – #’d to 1
· Captured on Canvas Memorabilia – inserted 1:6 packs on average!
· Captured on Canvas Memorabilia Parallel – #’d to 1
· Captured on Canvas Memorabilia Parallel 2 – #’d to 1
Inserts & Parallels
· Regular Card Painting Framed Parallel – inserted 1:6 packs on average!
· Regular Card Painting Framed Parallel – inserted 1:9 packs on average!
· Regular Card Painting Framed Parallel – #’d to 99
· Regular Card Painting Framed Parallel Variation – #’d to 99
· Regular Card Painting Framed Parallel – #’d to 75
· Regular Card Painting Framed Parallel Variation – #’d to 75
· Regular Card Painting Framed Parallel – #’d to 50
· Regular Card Painting Framed Parallel Variation 1 – #’d to 50 – HOBBY EXCLUSIVE!
· Regular Card Painting Framed Parallel Variation 2 – #’d to 50
· Regular Card Painting Framed Parallel – #’d to 1
· Regular Card Painting Framed Parallel Variation 1 – #’d to 1
· Regular Card Painting Framed Parallel Variation 2 – #’d to 1
· Regular Card Painting Framed Parallel Variation 3 – #’d to 1
· Regular Card Painting Framed Parallel Variation 4 – #’d to 1
· Regular Card Painting Framed Parallel Variation 5 – #’d to 1
· Regular Card Artists Proof Parallel – #’d to 1
· 5 x 7 Framed Painting Box Topper – inserted 1:18 packs – HOBBY EXCLUSIVE!
· 5 x 7 Autographed Framed Painting Box Topper – inserted 1:252 packs – HOBBY EXCLUSIVE!
· Wood Framed Printing Plates – #’d to 1
· Redemptions for Original Framed Artwork – #’d to 1
Regular Cards – Featuring artwork from actual paintings!
· 90 Regular Card Paintings
About Upper Deck
Founded in 1988, Upper Deck is a premier global sports and entertainment-publishing company that delivers a portfolio of relevant, innovative and multi-dimensional product experiences to collectors, sports and entertainment enthusiasts. For information on Upper Deck or its products, visit www.upperdeck.com or www.upperdeckstore.com.
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