Legendary Entertainers and Presidents Headline the Series
Carlsbad, CA – (October 8, 2007) – Very few products this year have delivered more excitement than 2007 Sweet Spot Classic Baseball. Customers felt they received more value with one autograph and two memorabilia cards in each five-card tin. Collectors appreciated the tin packaging as it removed the element of pack searching as well. There were a variety of components that made the product successful and fun to break, but the biggest excitement has come from Mystery Cut exchange cards.
“We had been acquiring autograph cuts from a variety of deceased personalities as a surprise update to this set and then having them authenticated by James Spence Authentication,” explained Chris Shtino, Upper Deck lead buyer. “When it came time to pack the product out, we had been unable to obtain some of the bigger names we had hoped for unfortunately.”
At that time the company was faced with a difficult decision on whether to pack out lesser names into the set or try to do something unique and issue exchange cards for mystery personalities to later be determined.
“It was not that hard of a decision for us as we wanted to make sure we delivered tremendous value in this product,” shared Joe Fallon, Director of Upper Deck Product Development. “We knew collectors would want us to track down autographs from these more desirable personalities. The mystery element adds a nice twist to the product. We have acquired some great names so we believe collectors will be very excited with what they may receive.”
Some of the first names to be shared in this set are listed below:
Franklin Delano Roosevelt
The Mystery Cut exchange cards will be similar Classic Cut autograph cards from the set. The designs and numbering will be different however, basically making them a different subset in the product. The cards will be sent out randomly upon completion which is scheduled for December 2007. More names will be released in the coming weeks after completing the authentication process. 2007 Sweet Spot Classic Baseball is currently live in stores with each five-card tin having a suggested retail price of $120.
o Find ONE Sweet Spot Signature of a retired superstar or hall of famer in every tin!
o Pull Rare Sweet Spot Immortal Signatures featuring autogrpahs of legends taken directly from an actual baseball!
o Look for TWO Classic Memorabilia Cards in every tin!
o Discover Legendary Letterman featuring the biggest names in baseball history!
o Sweet Spot Dual Signatures of the best tandems to ever hit the diamond!
o Four Collectible Tins Featuring Babe Ruth, Don Drysdale, Lou Gehrig and Cal Ripken!
o Search for rare celebrity autographs!
Sweet Spot Signatures – Falling one per tin:
·Foil Numbered Autographed Skins Featuring Gold, Silver, Red and Black Laces!
·Foil Numbered Autographed Brown and Black Leather Sweet Spot Signatures Featuring Blue, Black, Silver and Green Ink!
·Foil Numbered Autographed Brown and Black Barrel Sweet Spot Signatures Featuring Blue, Black, Silver and Gold Ink!
·Sweet Spot Dual Signatures Numbered To 50 or less!
·Sweet Spot Immortal Signatures – Signed Sweet Spots of Deceased Legends taken from an actual baseball!
·Classic Memorabilia – Falling Two per Tin
·Classic Memorabilia Patch - # to 75
200 Card Regular Set – Foil Numbered
About Upper Deck
Founded in 1988, Upper Deck is a premier global sports and entertainment-publishing company that delivers a portfolio of relevant, innovative and multi-dimensional product experiences to collectors, sports and entertainment enthusiasts. For information on Upper Deck or its products, visit www.upperdeck.com or www.upperdeckstore.com.